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ENDORSEMENTS
“Why should you care about Wired to Care? Because this book will not only make you better at business-it will make you better at life! Buy it, read it, and then practice what it preaches.”
- Alan M. Webber, co-founder of Fast Company magazine
Wired to Care “Just What We Need for Lean Years Ahead”

January 8, 2009 10:33am

“Wired to Care will convince you that businesses succeed with their hearts as much as their heads. Dev Patnaik has given us just what we need for the lean years ahead.”

Malcolm Gladwell
Author of Outliers, Blink, and The Tipping Point

Empathy “a powerful source of new growth”

December 4, 2008 12:09pm

“Especially in a down economy, empathy can seem like a soft concept. But it’s not—it’s a powerful source of new growth that has helped fuel my business for more than two decades. As Wired to Care convincingly shows, the more an organization can understand and empathize with the key motivators of their employees and customers, the more likely that organization will have sustainable success.”

Chip Conley
Founder and CEO, Joie de Vivre Hospitality and author, PEAK

Empathy ‘the most underappreciated ability in business’

December 4, 2008 12:06pm

“Empathy might be the most underappreciated ability in business. But with this smart and insightful book, Dev Patnaik shows how to enlist this powerful capacity both to boost your own business and to better our shared world.”

Daniel H. Pink
Author, A Whole New Mind

Innovation fueled by ‘seeing the world with new eyes’

December 4, 2008 12:04pm

“Dev Patnaik’s Wired to Care maps a path to innovation fueled by ‘seeing the world with new eyes.’ On numerous occasions, Dev and his colleagues at Jump helped us break through to those most critical insights.”

Beth Comstock
Chief Marketing Officer, GE

Create a more empathic – and much more successful – business

December 4, 2008 12:03pm

Wired to Care describes how to recover the basic human abilities of empathy that may be buried by your day-to-day business routines. Dev Patnaik shows how you can create a more empathic—and much more successful—business.”

Chip Heath
Author, Made to Stick

Why you should care about “Wired to Care”

November 10, 2008 11:43am

“Why should you care about Wired to Care? Because this book will not only make you better at business – it will make you better at life! Buy it, read it, and then practice what it preaches.”

Alan M. Webber
Co-Founder, Fast Company magazine

Wired to Care offers “Roadmap to Success”

October 17, 2008 9:43am

Wired to Care offers a roadmap to success paved with empathy. The bottom line is better profits, better products, and happier employees. There is a better day for business (thankfully) when companies are wired to care.”

Robyn Waters
Former VP of Trend, Target Stores, and author, The Hummer and the Mini

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