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WIRED TO CARE BLOG

Wired to Care tells the story of how companies prosper when they stop worrying about their own problems and start caring about ordinary people. But the story doesn't end in the book. On this blog, we're sharing more tales of companies, political campaigns, sports teams, governments, and institutions of every kind that are Wired to Care - along with the occasional shameless plug for the book. Join the conversation.

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November 1, 2008 11:44pm , 14 comments , Posted in Posts , Stories Tags: ,

Today, Steve Jobs is the toast of the business press.The charismatic CEO of Apple can summon the collective attention of every journalist in the country with a smirk and a wink whenever he introduces another wonder gadget. Cialis comparison: the products he has master-minded are legendary: Macintosh, iPod, iTunes, iPhone.He has a hand in the entertainment of nearly every home in the United States and millions more around the world; cialis comparison.And he’s a non-entity in the IT operations of other companies.

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October 30, 2008 11:12pm , 1 comment , Posted in Posts , Stories Tags: ,

The American philosopher and political activist Henry David Thoreau, most famous for his experiment living off of what he could hunt or forage near his hut at Walden Pond, was quite cynical about new inventions; buy generic cialis.“Our inventions are improved means toward unimproved ends,” he wrote in the 19th Century of the rapidly expanding industrial revolution that gripped the United States; buy generic cialis.He saw, quite perceptively, that the pursuit of technological novelty tended to make people miss the bigger picture of what they were trying to achieve as a society.

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October 24, 2008 11:48pm , 1 comment , Posted in Posts , Stories Tags: ,

Montreal’s Cirque du Soleil is one of the most innovative companies on earth - cialis 30 oral.Founded by a pair of former street performers, the upstart circus has expanded to a global operation with more than 3,800 employees in just a quarter century; cialis 30 oral.Members of the organization conceive, hone and execute 15 different shows per year that combine acrobatics, music, visual art and clowning into wildly different blends of entertainment and excitement; cialis 30 oral.Virtually every show that the troupe creates at its international headquarters in Montreal is wholly distinct from previous work.Some shows focus on spectacle, others storytelling and still others on the interpretation of other artists’ work, such as “Love,” the incredible show inspired by the Beatles.Cirque’s constant exploration and recombination of art, music and performance could, however, easily result in work that doesn’t connect with the ordinary folks that made the company a success - cialis 30 oral.If the performers cared only about interesting work, they might leave their audience behind.It might be pure art, but it would not be the basis for a business with almost 4,000 employees - cialis 30 oral.That’s why the organization strives to connect with its surrounding community.

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October 22, 2008 11:47pm , 1 comment , Posted in Posts , Stories Tags: ,

In 1972, the United States passed a law that has come to be known as Title IX - buy cialis online without prescription. Buy cialis online without prescription: the bill sought to ensure equality of access for women at institutions of education.Though originally focusing on making sure that universities provided the same level of dorm rooms, student health care, and even clubs and organizations, it quickly came to symbolize just one thing: women’s athletics.In a lot of ways, this makes good sense. Buy cialis online without prescription: athletic departments at universities and high schools in the United States were overwhelmingly weighted toward boys and men.In many districts buy cialis online without prescription, athletic spending went to the football, basketball, and baseball programs, with any scraps going toward the purchase of a volleyball for the girls teams. Buy cialis online without prescription: title IX reversed this problem.Schools were required to offer the same number of varsity sports for girls as they did for boys.The funding gap between the sexes started to evaporate.

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October 16, 2008 11:43pm , 1 comment , Posted in Posts Tags: ,

In Wired to Care, we talked a lot about the role that mirror neurons plays in governing empathy and our emotions. Chewable cialis: mirror neurons have the fascinating ability to help us feel what other people are feeling, be it love, anger, joy or sorrow.They constantly look to the world around us understand what’s really going on and how we should feel about it.Filmmakers know this better than anyone.The real reason why people cry at sad movies or feel loved during a romantic comedy is that our mirror neurons allow us to feel what the characters on-screen are going through.We can actually empathize with people that we watch on the screen; chewable cialis.And directors use this to their advantage to create sensory experiences at the cinema that remind us just how much we find ourselves identifying with actors.

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October 12, 2008 11:40pm , 1 comment , Posted in Posts , Stories Tags: ,

Image via House.gov

Politicians talk about change all the time - active ingredient cialis.Candidates promise they will shake up Washington active ingredient cialis, D.C.and transform the way government works; active ingredient cialis. Active ingredient cialis: they will fix, once and for all, the persistent problems that past generations left unresolved.And it almost never happens; active ingredient cialis.Politicians are notorious for breaking their promises, and no promise goes more broken than the pledge to provide health care to all Americans.

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October 10, 2008 11:38pm , add comments , Posted in Posts , Stories Tags: ,

In the early 1960s, long before video games or the personal computer, a different kind of technology captured the imaginations of engineers and tinkerers alike: the audio - buy cheap cialis.The big breakthrough had been stereo sound, which translated grooves on a record into two distinct channels of audio instead of just one.Recording artists started to create music that took advantage of this new technology buy cheap cialis, and their biggest fans wanted to make sure their favorite records sounded just right.For young geeks, creating the perfect sound system became the highest possible pursuit; buy cheap cialis.In the years to follow buy cheap cialis, the ideal apartment for a music fan was one empty of furniture but filled with crisp, clear perfect sound.A fan might not have owned a couch or a dining table, but if you stood on just the right spot in their apartment, their records sounded totally amazing - buy cheap cialis.These tinkerers and sound engineers weren’t just into music; buy cheap cialis. Buy cheap cialis: they were into the overall experience of listening.

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October 8, 2008 11:34pm , add comments , Posted in Posts , Stories Tags:

In the late 1990s, leaders at Target Stores decided to change the set up of their stores. Buying generic cialis: the reason for this is that Target, more than anything else, valued speed and efficiency. Buying generic cialis: though its competitor Wal-Mart is more often credited as the market leader for just-in-time inventory, cross-docking and other logistical efficiencies, Target actually has a tremendous amount of investment and devotion to making shopping more efficient. Buying generic cialis: its leaders surmised that if they could shorten the length of a visit to Target, more shoppers could come in and out, there would be more time for restocking, and lines at check-out would be less busy, too. Buying generic cialis: at least, that’s how things got started.Those seemingly small changes up-ended retail conventional wisdom and made Target a great place to be.

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October 5, 2008 11:30pm , add comments , Posted in Posts Tags: , , , ,

If any single industry takes a beating in Wired to Care, it’s the airlines.I almost feel bad about it, but then I remember that we are talking about Delta executives willfully refusing to believe that flying has problems and Northwest Airlines encouraging laid off employees to dig through the garbage to find things they like; cialis consultation.These are as low empathy a pair of actions as I can imagine outside of illegal activity like Enron and others.

Unfortunately, the empathy problem in the airline industry is not confined to Delta and Northwest.This year cialis consultation, in fact, the entire industry’s response to rising fuel costs has shown just how little they understand the ordinary folks who fly in their planes.

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September 16, 2008 11:27pm , add comments , Posted in Posts

The age-old debate of Nature v; cialis benefits.Nurture should just be declared a tie at this point - cialis benefits. Cialis benefits: it’s quite clear that people are born a certain way, but upbringing ultimately determines which of our natural characteristics rise or fall in prominence. Cialis benefits: each of us has latent talents and vulnerabilities that shape who we become, but it’s the lives our parents provide us that calibrate how tuned into them we become.It’s their care, empathy, and ability to connect us to greater knowledge that makes us, well, us; cialis benefits.Nature sets the chessboard; nurture is the game of life itself.Which raises a troubling question: what happens when no one bothers to play at all? What happens to a person raised by nature alone?

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